"She brings a level of taste, intuition, and brand sensitivity that you simply cannot teach."
- LAUREN SOULES,
EVERWARE DIRECTOR OF ECOMMERCE
Howdy,
my name is
Wendi!
currently working on special projects &
Exploring potential opportunities...
Upcoming: SXSW 2026 (;
As a 'full-stack' marketer in the post-digital age, I leverage both online and offline touchpoints spanning the entire spectrum of integrated marketing:
✔ web + digital 💻
✔ social media ♥️
✔ paid ads (search & social) 📢
✔ email + SMS 📩
✔ CRM + automation 🌐
✔ SEO 🔍
✔ ecom + martech + ops ⚙️
✔ sales + product + retail 🛒
✔ events + interactive 💡
✔ PR + affiliate 📰
Backed by a formative education from UT Austin's McCombs Business School plus a comprehensive track record across multiple brands and industries*, I pride myself on being a resourceful and impactful marketing powerhouse who drives creative, analytical, and strategic initiatives not only from conception through end-to-end execution, but also from evaluation to optimization.
As a professional multihyphenate, or marketing 'swiss army knife', I consistently bring critical thinking, creative problem-solving, and cross-functional execution to the table -- no matter where I'm seated or what the original recipe called for.
#3 Marketing BBA
Program in the US!
hook'em horns 🤠🤘🏼🐂
*previous industry experience in: hospitality, CPG, wellness, social tech, B2B, real estate..
Integrated Marketing Brand Strategy & Identity
Lifecycle & Retention Sales, Revenue & Performance
Graphic & Web Design Art & Creative Direction
Market & Data Analysis MarTech, AI & Automation
Social Media PPC | Paid Ads SEO | Organic Search
CRM & Digital Email & SMS Loyalty & Reviews
Partner Relations Events & Interactive
I help brands
take things to the next level or just find themselves a little more.
With an eye for aesthetics, instinct for analytical rigor, and a drive for technical fluency, I operate at the intersection of brand and performance -- driving measurable near-term growth while strengthening long-term brand equity.
Having honed my skills and expertise in all things digital and creative, I've built a solid foundation in integrated marketing -- leading omnichannel initiatives that prioritize impact, adapt to context, and compound in value. This means I'm no stranger to untangling knots, putting out fires, navigating uncharted territories, and scaling what works -- delivering comprehensive initiatives and solutions tailored to the specific brand or objective, rather than just speaking theory, following set processes, or replicating standard playbooks.
I often thrive in the space between 'start-up' and 'corporate': that 'scale-up' phase where uncertainty meets opportunity and endless potential awaits. Whether the job calls for a scrappy self-starter who can bootstrap grassroots efforts from end-to-end or a strategic lead to provide insights and amplify existing investments, I can bring structure to chaos, momentum to execution, and direction to ambiguity.
I help brands find clarity, define identity, and scale growth.
Take a look at how my strategies have translated into real-world results below.
